Heroes of Advertising
AAF DC – ADDY’s Campaign
American Advertising Federation

Call for entries campaign for the American Advertising Awards DC chapter 2019. Advertising is an intense industry, that’s a fact. Long hours, exhausting demands, and endless emails are not uncommon. The idea, encourage our fellow professionals to share their ‘war stories’ and recognize them for who they truly are “heroes of advertising”. Colorful camouflage accompanied ‘war stories’ shared by club members were donned by the collateral, event decorations, and a few brave souls who starred in a hilarious re-enactment.

Campaign concept
Art Direction
Graphic Design
Web Design
Social Media
Out-of-Home Branding
Event design

(WAR STORIES) IT WAS TIME FOR THE BEHIND-THE-SCENES BRAND STORYTELLERS TO SHARE THEIR EXPERIENCES OF WORKING IN THE FIELD.

Results

11

Facebook Followers Increase

500

Number of Entries

20

Instagram Followers Increase